Welcome to MCM TechnologiesWelcome to the inaugural post of the MCM Technologies blog site. We’re excited to be bringing this relaunched website and a fresh look at our core business to you. To put it simply, the concept behind MCM technologies is to allow our customers to leverage our existing Retail Platform applications and work with us to help them create the functionality the businesses have been looking for. This whole process, known as Evolve CodeBase, is the way that we believe will best serve your ongoing business requirements.
This new website details our products and services in a simple way. At the heart of it we specialize in creating hybrid app environments with coordinated communications between mobile apps and web properties to ensure that your retail e-commerce experience is consistent for all your customers. We do this by not only controlling the code for the website in apps but also to our MCM Central functionality which is the behind-the-scenes glue that holds it all together.
In addition to all this wonderful e-commerce applications talk we also understand the importance of customer engagement. Built into our MCM Central functionality is the ability to manage, create, style, and track multiple digital marketing services. MCM Central can handle in app mobile push, SMS and of course, email messaging to your customer base. Not only do we make the creation of templates, the inclusion of products, and the creation of promotions simple but through our advanced analytics you will be able to track the effectiveness of your outreach.
It’s not enough to market to your customers. Not today. Today after the marketing message is created and sent you have to manage it. You have to watch it so you can track the trends> Yu need to look at the effectiveness of what you’ve created. You need to see how many of the messages are getting read and more importantly which ones are resulting in orders – this allows you to fine tune the message. Are they resulting in new business – are you seeing lift in your orders, if you’re not it’s time to rework and retool that marketing message.
Today, we compete in an extremely complex business landscape. Our coordinated approach is bringing it all together by creating a single wholly integrated experience to your clients. A responsive, integrated carefully crafted retail experience will build customer loyalty and enable the growth your business deserves.
We are ready to partner with you to help you with these challenges.
What can we do for you today?
Thanks for reading. We will make these blog posts on a regular basis. In the interim if there’s any way we can be of assistance don’t hesitate to ask.
Thank you very much. Bob at MCM technologies
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